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Marketing

Marketing Manager

FullTime

Job Summary 

We are looking for an experienced Marketing Manager to develop, coordinate, implement and manage marketing programs and events that uphold AX Hotels’ corporate image and identity in the local and international market. 

Responsibilities:

 

  • Managing a diverse portfolio of brands which target different international and local audiences on various channels
  • Developing business cases for marketing programs at proposal stage and make recommendations on marketing tactics
  • Deploying successful marketing campaigns from ideation to execution
  • Building marketing programs to support specific marketing objectives across different channels and segments in support of AX Hotels’ overall strategic marketing plan
  • Leading the execution of marketing programs from start to finish, driving collaboration with the stakeholders and leveraging the right internal processes
  • Evaluating the impact of marketing programs to achieve stated objectives
  • Building strategic relationships and partner with key industry players, agencies and suppliers
  • Preparing an annual marketing budget and monitor on a regular basis
  • Overseeing and approving marketing collateral in various forms across the various brands
    of AX Hotels
  • Developing organic and paid content, events, publicity initiatives, social media calendar per brand, lead generation campaigns, performance analysis
  • Producing valuable and engaging content for our website and blog that attracts and converts our target groups
  • Analysing consumer behaviour and adjusting advertising campaigns accordingly
  • Measuring and reporting on the performance of marketing campaigns, through which insight is assessed against goals
  • Keeping up-to-date with the latest emerging trends and best practices in international hotel marketing 

 

Requirements:

  • Minimum 3-5 years’ related experience as Marketing Manager, preferably in the Hospitality industry
  • University Degree in Communications, Marketing or related field
  • Experience in mentoring and managing a marketing team
  • Proven experience in developing and executing complex hotel marketing programs
  • Strong understanding and experience in offline and online marketing
  • You are a highly structured, hands-on, multi-tasking marketer with a clear ability to focus on results and return of investment
  • You have a commercial and result oriented mind-set, understanding of delivering target expectations
  • You’re capable to juggle multiple projects at once and plan how to tackle competing priorities
  • As a highly creative and innovative marketer you have a strong sense of aesthetics and a love for great copy, witty communication and PR stunts
  • You have excellent negotiation and problem-solving skills
  • Highly organized and a master at time-management
  • Energetic and ready for a challenge
  • Strong project management skills

    • Interested candidates are requested to send their CV, together with a covering letter to recruitment@axhotelsmalta.com
       
         

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